Formation SD

brand advantage™

special solutions


strengthening your brand's soft spots

In many cases a brand may not need to be built from the ground up, as only a few of its functional aspects may have tangible shortcomings. Should you need a specialized solution, we are ready to help. Our extensive range of specialized solutions will have your brand covered regardless of where its weakness is.

Naming

Every brand begins with a name. This is why we create brand names that are unique, memorable and indicative of your brand position, laying a powerful foundation for the growth of your brand.

Design

A powerful image speaks a thousand words. We induce the highest level of brand impact and efficiency through our design excellence, effectively imprinting your desired position in the mind of your audience.

Writing

Every aspect of your brand story needs to be told with clarity and conviction. Fusing logic with imagination, our creative writing ensures that your brand will speak decisively and powerfully to your audience.

Digital

The creation of an engaging and functional digital brand experience can be crucial to your brand superiority. Our expertise in online design and organization will create the advantages your brand needs.

Packaging

A powerful package sells not just your product but also your brand. Our ability in enhancing the desirability of both your product and brand through creative packaging can be an integral part of your branding.

Environment

Your brand environment is likely where your audience has the most complete brand experience. We combine powerful brand creative with efficient functionality to empower the effects of your brand environment.

BAM™

BAM™ (Brand Advantage Motivator) is a unique and essential branding concept that serves as both the catalyst and inspiration for your brand's growth. It is also a foundation for creating powerful, efficient and unified brand communication.

BASE™

BASE™ (Brand Asset Support Engine) is a comprehensive online brand asset management tool for all your needs pertaining to your brand communication. It can be organized into different access levels and become accessible around the clock to all your brand stakeholders.

Brand Keeper™

Brand Keeper™ is a brand maintenance program obtainable after the initial launch of your new brand. Based on a sophisticated, task-oriented calculation system, it is a time-saving and economical way to upkeep all your established brand assets and systems.

Brand Maker™

Brand Maker™ is a comprehensive brand management program designed to help your brand achieve its brand leadership by means of planning, communication and innovation.

Brand Express™

Brand Express™ is a high-efficiency visual identity program catered to new or growing businesses. Thanks to its visual-centric principle and streamlined process, Brand Express™ can translate your existing brand strategy into a powerful visual identity system quickly and economically. It is one of the most efficient ways to power the perceived value of your business. For more information, visit www.brandexp.net